Arianne, the founder of Bell & Bone, started her dog food business to address the lack of quality and regulation in the pet food industry. The company specializes in innovative, healthy dog treats, particularly its unique range of Dental Sticks designed to promote better oral health in dogs. Since its launch in March 2020, Bell & Bone has achieved impressive growth, doubling its revenue each year and expanding its distribution network to over 450 stores across Australia and into international markets like New Zealand, South Korea, and Hong Kong. Arianne emphasizes the importance of education and community engagement in the pet food market, which has significantly contributed to her company's success.

Choicely, founded by Kaius Meskanen, is a no-code mobile app builder for companies focused on content, community, sales, and engagement. This platform allows non-technical users to quickly and affordably create high-quality apps that rival costly, complex builds. Since its inception, Choicely has gained major clients and now earns $70,000 per month.