PEWDOC
About the Company
PEWDOC, created by Manthan Gajjar, is a blog site focused on helping beginner photographers. The content includes trending photography tips, gear reviews, and monetization strategies. Manthan, an engineer by education, transitioned to blogging to share his photography knowledge and help others learn. The site generates a steady income, making $1.2K per month, and is primarily targeted at photography novices looking to turn their passion into a profitable venture.
Idea Behind Company
Manthan Gajjar, an engineering graduate, discovered the potential of making money online while working as an IT intern. Initially, he tried creating YouTube content but faced copyright issues. Inspired by his success in capturing and sharing photos on social media, he realized he could teach photography through blogging. Researching successful blogs and discovering AdSense helped him formulate the idea of creating a photography blog that shares tips and monetizes through ads and affiliate marketing.
Creating the Company
Manthan began his blog during the 2018 Christmas holidays, starting with extensive research on SEO, platform selection, and content creation. With limited funds, he invested in a domain and hosting, utilizing free resources to learn SEO and content marketing. Manthan wrote 3-4 well-prepared articles before launching, sharing them on social media and making use of his web development skills to customize the blog's theme. This careful planning and gradual development laid the foundation for PEWDOC.
Launching the Business
After launching with a few articles, Manthan noticed minimal initial traffic. He improved his content with infographics, better keywords, and social media sharing. Shyness prevented him from personally promoting the blog, so he invested $15-20 in Facebook ads to gain initial traction. Feedback from these early readers helped refine the blog's content, teaching him valuable lessons about niche specificity, audience engagement, and the importance of constant feedback and adaptation.
Earnings
PEWDOC now publishes 1-2 articles weekly and has expanded to another blog targeting Indian photographers. Manthan's revenue streams include AdSense, affiliate marketing (primarily Amazon), and brand partnerships. He emphasizes the importance of SEO, content quality, and audience engagement for long-term success. Manthan advises aspiring bloggers to focus on research, consistency, and long-term goals, highlighting that passion and enjoyment in one's work are crucial for sustained success and financial gain.
